Maybe it was clever irony with the headline? Actually, that issue with the tattoo will be pretty easy for a good artist to fix.
My dictionary also defines spelt as "Alternative past tense and past participle of spell"
This is a joke. Spell that JOKE. It is not a serious critique on the language.
Comments are welcome. If they are critical of individuals, other than me, they must contain your first and last name or they will be taken down.